I’ve heard it said that Men buy and Women shop. This alludes to Men being the consummate problem-solvers; or so we think. It sometimes seems the exact opposite in matters of the heart. These are generalizations, of course, yet are interesting to note.
Most purchases are usually made on emotion and awareness of our emotional condition is critical. Men’s emotions might be around:
“I know what I want,” thus limited shopping. A Woman’s emotions could be about:
“…this is what makes me unique…,” thus the search for variety ensues. Shopping and buying can be fun; prudence is a great ally.